Social media management for a solar company
Solar sells by neighborhood proof. A homeowner who watches three arrays go up within a mile of their house stops treating it as a fringe decision. Your feed is the cheapest way to manufacture that visibility between installs, and it is the first thing a homeowner checks after your truck leaves the neighbor's driveway.
The content is already on your crew's phones. Completed arrays with the town named, a drone pass, a battery cutover during an outage week, the monitoring app after a customer's first full month, the office manager explaining what a permit delay actually is and why it is not your fault.
What fails is reposting national solar news, industry infographics and policy commentary. It reads as a sales organization rather than a contractor, which is the exact impression you are trying to escape after three years of door knocking in your market. Post the work, not the industry.